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Macroeconomics for Managers By: Michael K Evans Normal price: 32.5 Our price: 29.25 + postage Bargain: save £3.25 ! Product code: 19074 ISBN: 140510144x 816 pages Format: Hb Published by: Blackwell Publishers, 2003, 1st edition There are no reviews available for this book

Description of Macroeconomics for Managers

This text offers business school students an excellent practical explanation of the short-term linkages in the macroeconomic arena. While the underlying theoretical constructs are not ignored, emphasis is placed on the empirical underpinnings and managerial implications of macroeconomics. The text begins by introducing key concepts such as the GDP, National and Personal Income, and the various measures of inflation and unemployment. Building on this foundation it then analyzes the following aspects of macroeconomics: aggregate supply and demand, international financial markets, cyclical fluctuations, policy analysis, and forecasting. - Engages the reader with detailed case studies and "Manager's Briefcase" discussions. - Focuses on the short-term linkages in macroeconomics. - Uses an empirically oriented approach, while also explaining underlying theoretical constructs. - Includes chapter summaries, key concepts, and practice questions.

Macroeconomics for Managers - Chapter headings

Preface Acknowledgements Part I: Introductory Concepts 1. The Importance Of Macroeconomics 2. National Income And Product Accounts (Nipa) 3. Key Data Concepts: Inflation, Unemployment, And Labor Costs Part II: Aggregate Demand And Joint Determination Of Output And Interest Rates 4: The Consumption Function 5: Investment And Saving 6: Determination Of Interest Rates And Introduction To Monetary Policy 7: Joint Determination Of Output And Interest Rates: The Is/Lm Diagram Part III: Aggregate Supply: Inflation, Unemployment, And Productivity 8: Causes And Cures For Inflation 9. Why High Unemployment Persists 10. Aggregate Supply, The Production Function And The Neoclassical Growth Model Part IV: The International Economy 11. Basic Determinants Of Exports And Imports 12. International Financial Markets 13. The Mundell-Fleming Model Joint Determination Of Output, Interest Rates, Net Exports, And The Value Of The Currency 14. Case Studies In International Trade Part V: Cyclical Fluctuations 15. Business Cycles 16. Cyclical Fluctuations In Components Of Aggregate Demand 17. Cyclical Fluctuations In Financial Markets Part VI: Policy Analysis And Forecasting 18. Fiscal Policy And Its Impact On Productivity Growth 19. Monetary Rules And Policy Analysis 20. Macroeconomic Forecasting: Methods And Pitfalls Further Reading Index.

Authobiography of Michael K Evans

Michael K. Evans formerly taught at the Kellogg School at Northwestern University. Since 1981 he has headed Evans, Carroll & Associates (formerly Evans Economics), and has generated thousands of forecasts at the macroeconomic, financial, industry, and individual company level. He was awarded the Annual Blue Chip Economic Forecasting Award in 1999 for the most accurate macroeconomic forecasts over the past four years.