New online funds service launched in time for ISA season Go compare with our comparison table

New online funds service launched in time for ISA season

24 February 2010 / by Rachel Mason

Fair Investment Company has today launched its brand new funds service enabling customers to take control of their own ISAs and investments and get discounts of up to 100% on initial charges:

- Discounts of up to 100% on initial charges for ISAs, Unit Trusts, OEICs and transfers
- Cheaper than going direct to fund managers
- Top-up and transfer ISA balances online up until 11.30am on April 5th
- Cashback of £50 for all investments or transfers of £20,000**
- Consolidate all ISAs and investments in one place

“It is ISA season, so people are looking to make the most of their allowances,” says Nick Scarrett, head of pensions and investment at Fair Investment Company, “and according to today’s Money Mail 'It's best to buy (Stocks and Shares ISAs) through a discount broker or a fund supermarket,' so Fair Investment’s new service couldn’t have come at a better time.”

He continues, “We want our customers to get a better deal for their money, so not only do we provide exceptional choice, value and service, but we have negotiated preferential terms with individual fund managers - such as Invesco Perpetual, Schroders and Jupiter - to save clients up to 100% on initial investment charges. This means it is cheaper to invest through us than directly through the fund managers and, you get access to our customer services team.”

The Fair Investment Funds Service is a funds supermarket which has access to more than 1,300 funds and 90 fund managers. Using the service, investors can consolidate all their ISA and investment funds in one place, track their performance, invest new money and transfer existing investments, as well as gain access to charting tools and fund research.

The service also offers online valuations and access to a performance summary feature where investors can view their payments to date, the value of their investments and their current gain or loss.

“The new service is all about empowering people to make their own investment choices, and with 1,300 funds to choose from, the choice is extensive, but for some people, 1,300 funds is simply too much choice,” says Nick.

“So to aid people in their decision making process we have ready-made portfolios, our 20 Popular Funds and our Select 100.”

The Fair Investment Funds Service offers a choice of four ready-made portfolios; cautious managed, balanced managed, global managed or income, each is invested in a funds of funds and actively managed by an expert in the specified area.

“Funds of funds sales were at their highest level ever in 2009 at £3.9billion, four times the levels of 2008*. This surge in popularity is why we think it is important to offer fund of funds options to our investors,” said Nick.

Fair Investment Company’s 20 Popular Funds reflect performance track records and ratings, while the Select 100 funds have been put together by the Fair Investment Company research team based on independent rating agencies, quality of investment management and consistent performance.

In 2009, ISA fund sales were £2.8 billion - the highest since 2001. According to the IMA this is because people are investing in ISAs again following five years where they were withdrawing more from their ISAs than they were investing in.

“This, combined with the fact we are in the run up to the ISA season where investors are wanting to top up and/or transfer ISA balances before April 5th, is why we think now is the right time to be launching a funds service, “ says Nick.

The Fair Investment Funds Service is provided in association with the UK’s largest independent investment platform, Cofunds. Cofunds hold a 17% share of the UK platform market and have assets under administration in excess of £22.7billion.

Andrew Aitken from Cofunds said; “we are happy to be working with Fair Investment Company, helping people realise that they really can cut out the middle man, and manage their own investments easily and effectively.”


*Investment Management Association (IMA) quarterly figures, released February 11 2010 for Q4 2009 and the full year 2009. Net retail sales in 2009; all funds £25,782 million, funds of funds £3,894 million. Net retail sales in 2008; all funds £3,821million, fund of funds £998 million

**Cashback terms & conditions: To qualify for this offer you must invest a minimum of £20,000 into a fund ISA or into a non ISA fund investment via the Fair Investment Funds Service. You will only qualify for one cashback irrespective of the number of investments made. Offer is valid for investments placed between 20.01.2010 and 31.07.2010.


 Product NameISA OptionIncome YieldMore Info
Henderson Strategic Bondyes5.7%More Info >
Income Paid Quarterly. Investing in higher yielding assets which will include most types of fixed interest securities, this fund aims to deliver a quarterly income to investors. See latest fund factsheet for details.
Newton Asian Incomeyes5.43%More Info >
Income Paid Quarterly.The objective of the Sub-Fund is to achieve income together with long-term capital growth predominantly through investments in securities in Asia Pacific ex Japan (including Australia & New Zealand) region. The Sub-Fund may also invest in collective investment schemes. See latest fund factsheet for details.
Newton Higher Incomeyes5.4%More Info >
Income Paid Quarterly. The objective of the Fund is to achieve increasing distributions on a calendar year basis with long term capital growth. The Fund may also invest in collective investment schemes. See latest fund factsheet for details.
Invesco Perpetual Distributionyes4.7%More Info >
Income Paid Monthly. Invesco Perpetual Distribution offers a balance between both income and capital growth through investment in UK based equities and fixed interest securities. See latest fund factsheet for details.
Invesco Perpetual Monthly Income Plusyes4.46%More Info >
Income Paid Monthly. Popular income fund that aims to achieve a high level of income whilst seeking to maximise total return through investing in high yielding corporate and Government bonds, together with UK equities. See latest fund factsheet for details.
Woodford Equity Income Fundyes3.50%More Info >
Our selected partner for investing in Neil Woodford's Equity Income fund is Barclays Stockbrokers, via their INVESTMENT ISA for new ISAs and ISA transfers, or their MARKETMASTER® ACCOUNT for non-ISA investments. Income Paid Quarterly.The fund’s investment objective is to provide investors with long-term appreciation through investing in stocks primarily listed on the UK stock exchanges. Up to 20% may be invested in international companies. The income objective is 10% higher than the FTSE All Share Index yield with an anticipated annual yield of 4.0%.
Newton Global Higher Income yes4.7%More Info >
Income Paid Quarterly. The objective of the Sub-Fund is to achieve increasing annual distributions together with long-term capital growth from investing predominantly in global securities. The Sub-Fund may also invest in collective investment schemes. See latest fund factsheet for details.
Jupiter Merlin Income Portfolioyes3.10%More Info >
Income Paid Quarterly. To achieve a high and rising income with some potential for capital growth by investing predominantly in unit trusts, OEICs, Exchange Traded Funds and other collective investment schemes across several management groups. The underlying funds invest in equities, fixed interest stocks, commodities and property, principally in the UK. See latest fund factsheet for details.
M&G Global Dividendyes3.27%More Info >
Income Paid Quarterly. The Fund aims to deliver a dividend yield above the market average, by investing mainly in a range of global equities. The Fund aims to grow distributions over the long-term whilst also maximising total return (the combination of income and growth of capital). See latest fund factsheet for details.
Kames Strategic Bond yes2.95%More Info >
The primary investment objective is to maximise total return (income plus capital ) by investing in global debt instruments,denominated in any currency, ranging from AAA Government Bonds through to high yield and emerging market corporate bonds. At least 50% of the fund will be invested in sterling and other currency denominated bonds hedged back to sterling. See latest fund factsheet for details.
M&G Optimal Incomeyes2.44%More Info >
Income Paid Twice Yearly.The fund aims to provide a total return to investors based on exposure to optimal income streams in investment markets. The fund invests across a broad range of fixed income assets according to where the fund manager identifies value. See latest fund factsheet for details.
*Current Income Yields are Gross, Variable and Not Guaranteed
**Historic Yield reflects distributions declared over the past 12 months as a percentage of the mid-market price of the fund.
*** This is the target yield the fund aims to achieve per year, it is not guaranteed and could change according to prevailing market conditions. The target yield is net of basic rate tax.
Information correct as at 08/02/2012.

The value of investments and any return from them can fall as well as rise and you may not get back the full amount invested. Please ensure that you read the Important Risk Information below.