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Over 50s most likely to utilise their ISA allowance Go compare with our comparison table

Over 50s most likely to utilise their ISA allowance

08 March 2013 / by Isabel Buxton

A recent survey conducted by NS&I indicates that the demographic of ISA savers has undergone quite a few changes in recent years. A survey of over 1,200 UK adults revealed some interesting insights into the behavior of savers in the past few years.

Over-50s top the ISA charts

In 2009/10, the over 65s triumphed when it came to making full use of their ISAs, with just over 40% using at least some of their annual ISA allowance. The average age of the ISA saver shifted sharply downwards in the 2011/12 tax year, with just over half of 25-34 year olds making use of their ISA during that time.

This year, the age range has swung back up again – albeit not as high – with 55-64 year olds proving to be the most efficient users of ISA allowances. 54% of those interviewed, who fell into this age bracket, said that they’d made use of their ISA allowance in 2012/13.

Decisions, decisions…

However, there were a few areas in which savers of all ages struggled, with only 16% of survey respondents stating that they made sure to read all the terms conditions when investing in an ISA – representing a decrease from 18% last year. This leaves a potential 84% of savers who might be liable to unexpected notice periods, charges and penalties because they haven’t read their paperwork properly.

It’s essential to make sure you understand what you’re getting into with any type of finance product, and ISAs are no exception. Make sure you don’t fall into that 84% by familiarising yourself with the terms and conditions of your ISA, and seeking independent financial advice if you’re unsure.  As NS&I’s Retail Customer Director, John Prout, says:  “With the end of the financial year fast approaching, now is an important time for everyone to review their savings.”

* Source: Survey of 1,206 UK adults, conducted between 5th and 7th February 2013.

Income Investment ISAs
ProviderPlan NameCounterpartyISA OptionTermMaximum Potential IncomeMore Info
FTSE 100 Defensive Income PlanInvestec Bank Plcyes8 years


per annum

More Info >
A maximum 8 year investment plan paying a potential annual income of 7.20%. Also available for Stocks & Shares ISA and ISA transfer.
FTSE Monthly Contingent Income PlanNatixisyesUp to 10 years


per annum

More Info >
Maximum 10 year structured investment plan paying a potential monthly income of 0.50% (equivalent to 6.00% annually) and the opportunity to mature quarterly from year 2 onwards. Also available as a Stocks & Shares ISA investment and ISA transfer.
Important Information: Structured investment plans are not capital protected and are not covered by the Financial Services Compensation Scheme (FSCS) for default alone. Income and growth returns are not guaranteed. There is a risk of losing some or all of your initial investment due to the performance of the underlying investment. There is also a risk that the company backing the plan known as the Counterparty may be unable to repay your initial investment and any returns stated.